October's Very Own

About

October’s Very Own is a global lifestyle and apparel brand. It was co-founded by Drake, Noah '40' Shebib, and Oliver El-Khatib in Toronto, Canada in 2008. OVO apparel blends hip hop culture and its Canadian origins to create a globally recognised product representative of a lifestyle. LRP were pleased to take on the challenge and responsibility of shooting their eCommerce digital content.

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About:blank logo on a blue hoodie

ABOUT:BLANK

Product Stills
Creative
Black Hunter boots

Hunter

Creative
Product Stills
Production
Silver signet ring

The Ouze

Product Stills
Creative on-model image for Minga London, model wearing a cap blowing bubble gum

Minga

Creative
On-Model
Product Stills
Production
About:blank logo on a blue hoodie

ABOUT:BLANK

Product Stills
Creative
Black Hunter boots

Hunter

Creative
Product Stills
Production
Silver signet ring

The Ouze

Product Stills
Creative on-model image for Minga London

Minga

Creative
On-Model
Product Stills
Production